Advertising Disclosure Displayed content is offered by businesses which have been compensated. Starbucks was slammed for not purchasing their coffee from environmentally friendly farms. I can assure you that Reebok does not condone this message or cheating in any way. Un-American does not mean bad. Yet in the case of Reebok and its new ad campaign, Reebok did not only let itself better known to the people but also gained a disgrace of endorsing unethical behaviour in its potential customers.
In some cases yes, in others, no. Which is sad, as I spend a fair amount on athletic apparel and footwear each year. We apologize for the offensive nature of these materials, and are disappointed that they appeared at all. Your company should be ashamed to have even placed this ad. Still remains to be seen.
We apologize for the offensive nature of these materials, and are disappointed that they appeared at all. Radar Online obtained a letter to Reebok from Cheaterville. Value works in the market. Even the beer industry that routinely sells sex never deals with such taboos. Some people saw it as a joke, or that Reebok had done it intentionally to bring attention to its brand.
If used correctly we can collectively create a voice that can be heard even by the largest of companies. Cheating is the number one no-no in sports. Share The letter read: 'This form of advertising shows a dishonest and disrespectful attitude towards women and your company should be ashamed to have even placed this ad in various places thinking it would be perceived in any other way. . I can assure you that Reebok does not condone this message or cheating in any way. Radar Online obtained a letter to Reebok from Cheaterville. Howard Stern and Rush Limbaugh — not to mention late night talk show hosts — are always looking for that thing that catches the audiences ire.
The participants were asked to indicate the level of offense they felt because of those reasons. Reebok didn't handle the backlash as well as they could have. Cheating is the number one no-no in sports. A controversial Reebok ad has been removed from display following widespread complaints. I can assure you that Reebok does not condone this message or cheating in any way. Social happenings are always good topics for blogs, newsletters, or simply Facebook interaction.
The reason this is a bad ad is that it makes us that much more numb to immoral behavior. One of Reebok's new ad campaigns weighed in on that question which no one was really asking? So, Reebok's 'consumer focused' values didn't stack up during this campaign in respect to it's female consumers. Rebook has pulled a controversial ad which read, Cheat on your girlfriend, not on your workout, when an outrage of comments poured in after the photo went viral on the Internet. A large reason that the citizens in Egypt were able to overthrow the very powerful dictatorship was due to the role of social media. My loyalty would be gone.
While I believe this ad is offensive in the American market, it may not be viewed that way in other markets. It is widely known that advertising has the power to change a set of values held by people. The more personal trainers that read it the quicker we can make the change to a more professional industry and stop ads fake or not from tarnishing our name. We apologize for the offensive nature of these materials, and are disappointed that they appeared at all. Were they or are they young or old? The signs were removed as soon as we were made aware of them.
Ethically, it is not a good message, but maybe that sort of thing works elsewhere. Sales dropped 3 per cent in the fourth quarter of 2011, a sharp fall from a 15 per cent sales increase in the fourth quarter of 2010. Published material is offered without any slant or bias no matter what affiliation there is with sponsorship or association. Stock prices dropped 19% and consumer backlash continued for months. I would find the same if it encouraged women to cheat on their boyfriends. The first lesson of politics is to disregard the first lesson of economics.